My assumption was correct -- he's the nephew of the head Garcia (Pablo: former Governor, current congressman), and cousin of Gwen (current governor, running for congress) and PJ (current congressman, running for governor), and assorted others. In addition, he and the family run Cebu's leading paper, the Sun-Star:
Sun.Star Cebu and Sun.Star Superbalita (Cebu): owned by Jesus B. Garcia Jr. (chairman of the board) and his siblings, and Joseph Gaisano (owner of White Gold department store).
Jesus B. Garcia Jr. was the Department of Transportation and Communication (DOTC) secretary during the Ramos administration. His brother Alvin Garcia is a former Cebu City mayor. His uncle Pablo Garcia (Cebu, second district) is the House Deputy Speaker.